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Women's Day Ads
alpnamanchanda

Women’s Day posts and whatsapp forwards

Back in the day, earnest eyed clients would adjust their halos and plan last-minute Women’s Day ads. Let’s do something to ‘honor women’ was the

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March 9, 2020
Christmas Advertising
#Christmas2019
alpnamanchanda

Christmas Ad – at last Santa changes his mindset

Yes, Christmas 2019 has come and gone and we are already well into the new year, but till now I had not seen a Xmas

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January 6, 2020
cause related advertising
#Gillette
alpnamanchanda

When brands move away from product talk – they get everyone talking

Here is my take on cause related advertising. Some would argue that if your brand shaves hair – your communication should remain in that zone.

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November 30, 2019
An ad that objectifies women and promotes eve teasing
alpnamanchanda

Ads that encourage eve teasing

Language has changed. And although print, radio, and TV beep out the more crass words, people do not. Conversations are littered with MC, BC, F(Beeeeeep)

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November 26, 2019
Best Diwali Ads
#bestDiwlaliads
alpnamanchanda

My favourite Diwali Ads this year

Syrupy sweet Diwali ads re-inforcing stereotypes have their place in the market. But every once in a while you see a commercial that has an

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October 30, 2019
What I would like to tell aspiring creatives
alpnamanchanda

What I would like to tell aspiring creative persons in advertising

JWT as we knew it is gone. But if the traditional big agencies are dying it doesn’t mean advertising is dying too. The fiats and

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August 7, 2019
Consultant vs Agency
alpnamanchanda

The benefits of hiring a consultant vs. hiring an agency

A potential client asked me what are ‘the benefits of hiring a consultant vs. hiring an agency? I decided to create a list and send

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August 2, 2019
How to find the right freelancer
alpnamanchanda

How to hire a freelancer

When I was working at Agencies – to hire a freelancer was not always a pleasant experience. So many of them promised one thing and

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July 7, 2019
Idle rants
alpnamanchanda

Gurugram Aunty gets Rapped

So one Gurugram based aunty first slut shamed a young girl for wearing a short dress and then clutched on to a couple of yellow

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May 2, 2019
Idle rants
alpnamanchanda

Of razor wire boundary walls and vocational training

Someone stole my son’s bicycle from our back yard. We responded by cementing bits of broken glass on the back wall. Now no one could

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April 11, 2019
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Reach out today, to manage your digital advertising challenges

For some art and business are two different silos. But it is when they intersect that brands and organisations can achieve greater consumer reach than they thought possible. 

So, if you are looking to develop a targetted strategy and tell compelling stories, do get in touch. Click on the link below.

get in touch

Address: New Delhi, India
Email: alpnamanchanda9@gmail.com

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